The Shepherd Mayfair opens 82 rooms on the site of Mayfair's oldest house

The Shepherd Mayfair has officially opened in Shepherd Market, bringing an 82-room boutique hotel to one of London's most distinctive neighbourhoods. The property is a joint venture between Bain Capital and Orka Investments, and it spans 33,600 square feet across six floors.

Designed by Timothy Shepherd of Shepherd&, the hotel has 70 rooms and 12 suites, each laid out to match the proportions of the original mansion layouts. Categories run from Standard and Superior Rooms to the larger Shepherd Suites and Mayfair Suites.

Two dining rooms opened with the hotel: Fayre, a restaurant, and The Lounge, an all-day café and bar. Teddy's, the late-night cocktail bar, has not opened yet. It is due to follow in November 2026, on the lower ground floor.

The hotel stands on the site of The Cottage, Mayfair's oldest house, built in 1618 for a shepherd who kept his flock on the surrounding fields. Those fields later staged the annual May Fair, until Edward Shepherd turned the area into the intimate quarter that still bears his name.

That history runs through the interiors. Nods to local figures including Desmond Sautter, Lord Sandwich and Tiddy Doll appear beside Braille and Morse details, which recall the area's wartime intelligence history and the nearby Down Street station.

The design draws on Mayfair's historic mansions, combining the polish of a private home with the area's independent character. A collection of British art is part of the scheme, alongside tailored wellness and lifestyle partnerships.

What the rooms offer

Many rooms have window seats overlooking Shepherd Market and Mayfair. Furniture adapts to how travellers use it: desks turn into dressing tables, console tables double as chessboards, and built-in storage keeps each room calm and uncluttered.

Marble bathrooms are stocked with bespoke Floris London amenities. Selected rooms also have bathtubs and separate seating areas, which sets them apart from the Standard and Superior categories at the entry point of the range.

Fayre, The Lounge and Teddy's

Fayre is a 62-cover neighbourhood restaurant on the ground floor serving breakfast, lunch and dinner. It has banquettes, dark timber panelling and a berry-toned palette, beneath wall coverings by the British artist Adam Ellis.

Ellis's scenes reinterpret the traders, performers and spectacle of the original May Fair. Overhead hangs a three-metre chandelier developed by Shepherd& with Somerset-based Cantelo Lighting, made of more than 500 amber glass pendants hung individually from a brushed brass frame.

The Lounge, at street level, has 46 covers and serves all day, with an outdoor terrace. A hatch facing the street handles takeaway refreshments, so passers-by in the market can buy a drink without going inside.

Martinis and gin serves arrive tableside on a bespoke Moatwood gin trolley. Its timber came from a fallen tree in Kensington Palace Gardens, and the trolley was hand-finished in Hackney.

Teddy's will have 72 covers, more than either Fayre or The Lounge. Like the hotel itself, it is named after Edward Shepherd, the architect and developer whose name the market still carries.

The source does not give room rates, and none are stated for the suites or the restaurants. What it does set out is the structure: 70 rooms, 12 suites, three food and drink venues and six floors.

Teddy's is the one element still to come, and the hotel has given November 2026 as its opening month.

Support the content you love — it’s free 🎉

Add Luxa Terra as a preferred source on Google. Our stories will be more likely to appear in Google’s Top Stories. It’s free and supports our team. Thank you!

Add as preferred source

You can remove us any time in Google’s source preferences.

Sources

1. Sleeper The Shepherd Mayfair opens its doors

This briefing is published daily using an AI-powered system crafted by Luxa Terra’s team and finely tuned to meet our editorial standards. While we continuously test and review the output, mistakes can sometimes happen. Tell us if you spot one.

Images: sleepermagazine.com; Sleeper